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In a move that rivals online payment leader PayPal and sidels up next to (and possible out-runs at launch) Google Checkout, Amazon has announced the launch of their new online payment system aptly named: Amazon Checkout.
The kicker that makes this service have longer legs out of the gate than Google’s offering is that every single one of the approximately 81 million people that have shopped on Amazon, can take their already entered (and stored) payment information and seamlessly transfer it over to be used on any other sites that participate with the Amazon Checkout system.
That means that if Nieman Marcus, Sears, Target and any other major online retailer decided to participate, instead of youneeding to re-enter your shopping information on their site, you simply fill up your cart and hit “buy”, just like you have been doing on Amazon already.
Nice touch really, I’m excited to see where this goes and am very happy to see more folks competing with PayPal.
Thanks NYT!
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August 1st, 2008 at 12:49 am
i love how amazon works
it’s improved vastly over the years
August 1st, 2008 at 6:23 am
Totally agree… Amazon and Google, two companies I think really operate in an optimized fashion.
A few years ago when Amazon launched their computing platforms (S3, EC2) I was scratching my head trying to figure out what in the world a retail store was doing launching computing services… but after I saw it in action it dawned on me that Amazon was not going to be just another online etailer, they really wanted to “Google” things up and become a major online player in every regard.
I’m constantly impressed with how much R&D they do over there, some really smart dev teams work on this stuff… which allows people a lot less smart than them to blog about it and virtually pat them on the back